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THEATRE: Mastering marketing strategies can lead to a considerable improvement in financial outcomes, potentially raising income by up to 30% in the performing arts field.

NIPAI: Digital Marketing for Performing Arts

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Date(s) - 11/01/2024 - 02/01/2025
10:00 AM - 6:00 PM

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Imagine pouring your heart and soul into a performance, only to see it unnoticed, your talent unrecognized, and your hard work unrewarded. This is the reality for many artists in the performing arts industry today. The competitive nature of the field means that having exceptional talent is no longer enough. You need to know how to market yourself effectively to stand out and reach your audience.

  • Beginning of education: 1 November 2024
  • The final deadline for submitting applications: 25 October 2024
  • Duration: 16 weeks
  • Form of education: Online
  • Final Examination: Marketing Plan​

Who Should Enroll: Actors, Dancers, Choreographers, Circus performers, Directors, other artists seeking to promote themselves and their work through marketing.

The Digital Marketing for Performing Arts program is designed to address these exact challenges. This comprehensive 16-week program equips participants with essential skills and strategies to effectively market performing arts. Covering a wide array of topics, from understanding your audience to mastering social media storytelling, and from crafting compelling video content to leveraging SEO techniques, this course can help you become well-prepared to promote your art in today’s digital landscape.

Presented by New International Performing Arts Institute